---
title: AqFresh™ Home Freshening Consumer Insights Webinar 2020
description: Watch our free AqFresh™ Home Freshening Consumer Insights Webinar on the problem of household malodours and attitudes towards air freshening
---

[News](https://blog.aqdot.com/news)

# [AqFresh™ Home Freshening Consumer Insights Webinar 2020](https://blog.aqdot.com/news/aqfresh-home-freshening-consumer-insights-webinar)

 Written by [Aqdot](https://blog.aqdot.com/news/author/aqdot) | June 1, 2020

### **Watch our AqFresh™ Home Freshening Consumer Insights Webinar (June 2020) featuring the results of an online survey by Aqdot**

Our Report shows that fewer UK consumers are shopping for perfume since the lockdown (from 41% to 8%) whilst 70% of Brits have experienced worsening or new smells arising in their homes since being stuck at home. Could there be a connection?

The webinar is viewable in 2 parts. To view part 1, please click below.

To view part 2 of the webinar, please click below.

AqFresh™ in a 5-in-1 molecular capture & release technology that removes odours, pollutants, allergens & viruses whilst delivering prolonged fragrance release. The patented technology use [Cucurbiturils](https://en.wikipedia.org/wiki/Cucurbituril) – barrel-shaped molecules with a hollow hydrophobic cavity and polar portals to tightly bind unwanted molecules.

- Revolutionary chemical technology
- Extensively tested against a broad range of odours
- E.g. pee, pooh, vomit, sweat, wet dog etc.
- Effectively reduces chemical odours such as chlorinated reagents and peroxides
- Reduces the chemical odours during, and after chemical use.

[View full post](https://blog.aqdot.com/news/aqfresh-home-freshening-consumer-insights-webinar)

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